Captavi Consulting Services | Mobile Sites and Apps
There are 5 top reasons why you need a mobile site, in addition to a website:
- On-the-Go Fast Access, Fast Read. When your target audience is away from their laptop or PC workstation, the information they want to receive is paired down: phone number to quickly get in touch with your organization, directions to your location, top-level information about your company and top-level information about your products and services. Mobile users do not want to scan through or zoom in to get the information they need.
- Touch Navigation in a Vertical Format. Mobile users want navigation that is easy to access and use, from their touchscreens. A traditional menu system on a website is horizontal and rendered too small for touch-based navigation.
- Each Mobile Device Renders Information Differently. Blackberry vs. iPhone vs. HTC vs. Windows 7 Smartphones, Android - the list goes on. A mobile site with auto device agents will display the information, as intended.
- Text and Graphics Formatted for Mobile Devices. Taking full advantage of the limited real estate on a mobile device screen, text and graphics need to be formatted to display within this limited space, without have to scroll over or zoom in/out.
- Direct Support for QR Codes. Take full advantage of QR codes in your printed materials (brochures, White Papers, trade show graphics, print advertising, direct mail, etc.) by integrating the creation of your mobile pages directly to your QR codes for faster campaign implementation. Overcome the most common mistake made with QR codes - deliver a mobile page to support the code, not a webpage!
Captavi is a mobile site and mobile app specialist. Our award-winning mobile sites and Captavi QixMobile mobile content management system (MCMS) will provide a great mobile user experience for your target audience.
